Wi-Fi
platform for Smart
Retail
services
Hall 2, B2-40
"Made in Moscow"pavilion
At Gitex the Wimark Systems company will showcase the cloud Wi-Fi platform providing efficient network management on multi-vendor hotspots.
Wimark platform allows customers to implement advanced Smart Retail services based on Wi-Fi data analysis.
14-18 October 2018, Dubai World Trade Center
Make an appointment to visit our stand
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Wimark Platform
The solution is tailored for Shopping malls and Retail chains.
Wi-Fi management
Configuration and management of the distributed networks from the head office of the Retailer.
Wi-Fi analitics
Support of business decisions with analysis and visualization reporting traffic, loyalty and conversion.
Wi-Fi services
Integration with 3rd party services such as Digital Signage and Captive portal to provide Wi-Fi monetization.
How it works in Retail
Interaction with Digital Signage
Depersonalized statistics based on identification of Mac-addresses of the devices with Wi-Fi On
· Traffic in the Shopping mall for any date and time
· New / repeated / loyal visitors
· Navigation in the Shopping mall
Authorization in Free Wi-Fi
Mac-addresses of the devices are matched to the visitor's information from authorization form
· Subscribe the visitor to Brand's emails
· Call back to loyal visitors with special offer
· Re-targeting with the ads from authorization page
Marketing analysis
Marketing campaigns assessment and customers follow-up.
· Estimate traffic from the ads on Digital Signage
· Analyze conversion from passers-by to buyers
· Make A/B tests of the ads content for navigation
· Create and assess loyalty programs
Partners
Platform for digital signage
Centralized content management and audience analytics in points of sales.
Authorization and advertising in Free Wi-Fi
Easy customization of Captive portal and analytics of visitor's behavior in point of sales.
NNTC - system integrator in Dubai
NNTC is an IT consulting and training company in Dubai (UAE).
NGN International - system integrator in Bahrain
NGN International is a full-fledged systems integrator and IT consultant in Bahrain.
Company
Solutions
Services
Partners
Contacts
Offices
pr-t. Andropova, d. 10, kv. 144, Moscow
71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
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Wimark and Wimark logo are registered trademarks of Wimark Systems Company in Russian Federation.
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